High-Impact Fixed Ops Seminars

Seminars

“The First Step” covers how to:

Do the math for increases.
Greet customers professionally.
Focus on customers’ concerns by asking thorough diagnostic questions.
Reaffirm your understanding of the customers’ concerns and put their minds at ease.
Perform a professional walk-around.
Use a professional technique to transition into the sale.
Inform the customers of all maintenance needs by giving benefit-based presentations.
Build relationships to increase customer retention.
Personalize closing techniques.
Offer realistic promise times.
Follow-up and inform customers throughout the day.
Schedule the next visit.

“The Next Step" covers how to:

Deliver word tracks in a natural sounding presentation.
Sell complete maintenance packages by implementing the "What's in it for me" approach.
Develop advanced closing skills.
Recognize buying signals through body language.
Overcome the competition without negativity.
Develop advanced closing skills.
Handle objections by changing opinions.
Perform an active delivery.
Use Customer Satisfaction Word Tracks that leave customers with a positive perception.

“What Drives Women?”

Women have a direct influence over 85% of all purchases made in America and spend over 300 billion dollars on new cars and mechanical services each year! This session covers how to:

How to create an environment that shows women they are a priority
Research to help you see the importance of reaching this demographic.
Understanding and overcoming misconceptions about our industry
Why over 85% of female clients reported some level of dissatisfaction
Critical listening skills that will make women feel valued.
The difference between selling to men and women
A simple write-up process that will increase production and reduce buyer’s remorse.
Easy steps to build loyal clientele.
Setting realistic expectations to overcome our top two complaints
How to help your team create an excellent service experience

“The Million Dollar Advisor”

This course reviews the entire check-in process while taking it to another level as we spend the morning preparing for a fun competition. We will cover:

Be worth a million to your store.
The three most critical times for eye contact
How to start a relationship with a great first impression
The importance of restating the concern
A review of an interactive walk-around
The importance of being trustworthy
Advanced relationship and rapport skills
How to use those skills to personalize the whole transaction
Following through and following up
Using your skills to maximize your income.

“Getting the Biggest Return on Your Training Investment” (Managers, & Owners Only)

sw Service Solutions has developed many training tools and accountability processes to help managers guide their team to huge increases. This invaluable session will be packed full of ideas to keep your team motivated with fun competitions, regular training exercises, and consistent monitoring. Many forms and tools will be presented and available for participants to print and use to facilitate consistent growth and increases. Questions will be welcomed at the end of the session so that everyone walks away with a clear understanding of how to get the full results that our training will produce.

“Training for Parts Counter and Service BDC”

½ day with each group to cover basic and specific telephone skills with the objective to be to get each client through the door. There will also be customer service training based on face-to-face interaction. This session covers:

Delivering a professional greeting.
Important telephone etiquette skills
Qualifying the customers’ needs
What not to say
How to turn a parts quote call into a service appointment.
Important questions and phrases that will boost CSI.
Scripts that will help your guest feel confident and prepared before they arrive.
How to close the sale for parts calls.
How to get each client through the door for parts and/or service
Answering tough questions that lead to an appointment/purchase.
Building value into your parts and services
Parts follow-up and price matching opportunities