Access Your Training Hub
Weekly Online Sessions for Automotive Advisors, Heavy Equipment Advisors, and BDC Representatives.
Our Curriculum
The First Step
Your service advisor team will master how to:
- Greet clients professionally
- Focus on clients’ concerns by asking thorough diagnostic questions
- Reaffirm your understanding of the clients’ concerns and put their minds at ease
- Perform a complete walk-around
- Inform the clients of all maintenance needs by giving benefit-based presentations, implementing the “What’s in it for me” approach
- Build lasting relationships to increase customer retention
- Personalize closing techniques
- Offer realistic promise times
- Follow up and inform clients throughout the day and inform clients throughout the day
- Schedule the next visit
The Next Step – Advanced Selling Techniques
Your service advisor team will master how to:
- Deliver word tracks naturally
- Sell complete maintenance packages by implementing the “What’s in it for me?” approach
- Follow up and inform clients throughout the day and inform clients throughout the day
- Recognize buying signals through body language
- Overcome the competition without negativity
- Develop advanced closing skills
- Handle Objections by changing opinions
- Perform an active delivery
- Use Customer Satisfaction Word Tracks that leave a positive impression
What Drives Women?
This is the only service advisor training program designed and taught by your target customer: Women! In this service advisor training program, service advisors will acquire a full understanding of:
- Why we need to focus on selling to women
- The most important three seconds
- Misconceptions about our industry
- Professional greetings
- How to ask diagnostic questions
- How to put women at ease
- Why women need reassurance
- Performing a complimentary walk-around
- The difference between selling to men and women
- Compliments to start the walk-around
- Finding out what is important to her today
- Most common type of shopper profiles
- How to use this information to give personalized benefit-based presentations and closes that women will appreciate
- The importance of following up throughout the day
- Active deliveries
- Setting up the next visit
Advanced Training Series
This advanced service advisor training series teaches your service advisors a wide variety of skills.
- Understanding Personalities 1-2
- Developing Relationships 1-2
- Understanding Body Language 1-5
- Breaking it Down 1-12
- Learning Benefits 1-4
- Asking Diagnostic Questions
- Writing Word Tracks
- Selling Tires
- Telephone Skills 1-3
- What Not to Say
- But I have a Warranty!
- Advanced Telephone Skills 1-6
- Time for your Tune Up
- Selling Menu Packages
Call (317) 509-5615 to schedule weekly online service advisor training for your Managers and Service Advisors today!